Skip to content
Neuroprofiler
Demandez votre démo
  • Products
    • InvestProfiler
    • EduProfiler
  • Ressources
    • Articles
    • White papers
  • Contact
  • English
    • Français
  • Products
    • InvestProfiler
    • EduProfiler
  • Ressources
    • Articles
    • White papers
  • Contact
  • English
    • Français

Behavioral finance

  1. Home>
  2. Articles>
  3. Behavioral finance
Filters
Filters
×
Show (26)
Cancel

Interview transcript FinMag: Tiphaine Saltini about behavioral finance

On July 4, our CEO, Tiphaine Saltini, was invited to an interview on behavioral finance with the FinMag team. Interview transcript By Marie-Ange Nodar How did you come up with…

Continue ReadingInterview transcript FinMag: Tiphaine Saltini about behavioral finance

Neurofinance and decision-making

Key findings Decision-making, including in the financial sphere, is largely modulated by automatism and the unconscious. Neuroscience (and neurofinance) is essential for studying the stages of decision-making that affect the…

Continue ReadingNeurofinance and decision-making

Traditional onboarding questionnaires: What your clients may not tell you

The MiFID II regulation requires financial institutions to know in detail the investor profile of their clients. In response to this, they have provided their clients with tedious paper onboarding…

Continue ReadingTraditional onboarding questionnaires: What your clients may not tell you

Sustainability preferences: the limit of self-assessment

A growing appetite for sustainability The growth of SRI, or socially responsible investment, is closely linked to European regulations, which are gradually shaping its contours. The MiFIDII law and the…

Continue ReadingSustainability preferences: the limit of self-assessment

Cognitive bias: representativeness bias

You have just invested in a new fund specialized in Agrotech. The funds has increased by 30% this month. What is the most likely explanation of this huge increase? The…

Continue ReadingCognitive bias: representativeness bias

Cognitive bias: Unit dependence and naive diversification

Naive diversification and unit dependence Let's make a simple case study so you will easily understand the unit dependence bias and naive diversification. You are given $20,000 by a relative.…

Continue ReadingCognitive bias: Unit dependence and naive diversification

Cognitive Bias: Change blindness

Look at the video below. https://youtu.be/IGQmdoK_ZfY Did you see the trick? If not, watch the video again more carefully! This video is a famous example of change blindness. Change blindness…

Continue ReadingCognitive Bias: Change blindness

Cognitive Bias: Utilitarian and Emotional Ethics

Ethics and sustainable investments The increasing appetite of consumers for bio products and sustainability investments reveals the desire of the young generation for a more ethical life and planet. Sustainable…

Continue ReadingCognitive Bias: Utilitarian and Emotional Ethics

How Neuroprofiler can improve client investments

Neuroprofiler is a new solution to the quests of banks and investment firms with retail clients that have the capacity to invest. The solution is made in such a way…

Continue ReadingHow Neuroprofiler can improve client investments

Cognitive Bias: The Monty hall Case

Congratulations! You have been invited to be on a famous TV game called Monty Hall. To win a beautiful car, you have to open the right door. The car is…

Continue ReadingCognitive Bias: The Monty hall Case
  • 1
  • 2
  • 3
  • Go to the next page

Behavioural finance for your customers.

Products

InvestProfiler

EduProfiler

Ressources

Articles

White papers

Contact

  • contact@neuroprofiler.com
X-twitter Linkedin

Legal notices

Privacy policy

© 2025 Neuroprofiler. All Rights Reserved