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Articles

Sustainable investments: SDGs, ESG, SRI, impact investing…what is the difference?

Author: Angela Ekwu Environmentally friendly investments or socially in tune investments have become more and more popular over the past 10 years.

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Enhancing transparency through Neuroprofiler

Author: Angela Ekwu The Neuroprofiler questionnaire is more than just a questionnaire as it addresses three major themes in discovering the unique

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How Neuroprofiler can improve client investments

Author: Angela Ekwu Neuroprofiler is a new solution to the quests of banks and investment firms with retail clients that have the

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Behavioural finance: interview with Julien Revelle

What is really great about fintech, is that it is here to solve problems. That is the ultimate premise.

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Introduction to behavioral economics

The objective of behavioral economics is to model and quantify psychological factors which affect our financial decisions, such as emotions, misperceptions, and

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Turning client suitability into a science

Financial advisors in many countries are now required to offer financial products adapted to their client’s risk profile. However, more than 10

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Cognitive biases and risk decision-making

Behavioral finance uses psychological insights to inform financial theory. Behavioral finance holds that we do not behave like the rational and self-interested

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Behavioral finance and social preferences

Behavioral Economics research – and later, Social Preferences research – started with lab experiments in the 1970s, where experimental

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The herding effect

We are all influenced by the opinions expressed by others when making decisions. This natural tendency results from the anchoring

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